RIVERWOODS,
Ill. May 15, 2001…Discover Financial Services,
a business unit of Morgan Stanley Dean Witter
& Co. (NYSE:MWD), today announced the launch
of Inside BizSM, a new merchant
newsletter designed to enhance communication between
Discover® Card and its merchants.
The newsletter promotes the use and benefits of
Discover Card products and services and offers
merchants special savings and valuable resources.
Each
monthly newsletter, produced by Discover Business
Services, the Discover Card merchant network,
features interviews with its merchants, industry
trends and business and marketing tips. Inside
Biz also provides exclusive merchant offers,
news on e-commerce initiatives and research on
business issues. The newsletter will be included
in all monthly merchant statements and appears
on the merchant Web site,
www.discoverbiz.com.
"Inside
Biz was designed with the merchant in mind.
By establishing a direct point of contact with
our merchant partners we are keeping them informed
about our products and services, answering their
questions and providing valuable business tips,"
said Tom Dailey, senior vice president, Discover
Business Services, Discover Financial Services,
Inc. "This approach to communication with our
merchants gives us the opportunity to provide
them with informative resources for their business."
Discover
Financial Services, Inc. (www.discovercard.com),
a business unit of Morgan Stanley Dean Witter
& Co., operates the Discover Card brands with
more than 50 million Cardmembers and the Discover
Business Services network. Discover Business Services
is the largest independent credit-card network
in the United States, with approximately four
million merchant and cash access locations.
CONTACT:
Catherine
R. Edwards
Discover Financial Services, Inc.
224/405-2008
catherineredwards@discoverfinancial.com
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