Only U.S. Biodegradable Consumer Credit Card in the Marketplace
RIVERWOODS, Ill.--(BUSINESS WIRE)--Dec. 9, 2008--Discover Financial Services today announced the launch of a
biodegradable Discover(R) Card option, the only U.S.
biodegradable consumer credit card currently available in the
The biodegradable Discover Card is made of biodegradable PVC, a
substance that allows 99 percent of the card plastic to be safely
absorbed when exposed to landfill conditions. The card plastic will
begin to break down in soil, water, compost or wherever microorganisms
are present; with it fully degrading within five years. The
biodegradable card can be identified by the biodegradable symbol that
will be visible on the back of the card.
"The biodegradable Discover Card is another way for environmentally
conscious consumers to do their part to help protect our planet," said
Kelly Tufts, director of marketing planning & strategy at Discover
Discover Card also offers cardmembers an additional opportunity to help
the environment by enrolling in paperless statements. In 2008, Discover
Card sent nearly 14 million paperless statements, which has
helped save more than an estimated 4.6 million pounds of paper.
The biodegradable card provides the same best-in-class features and
benefits that all Discover Card cash rewards cards include, such as:
- Cashback Bonus Program - Discover Cardmembers benefit from a Cashback
BonusProgram that offers cardmembers unlimited rewards:
- Ability to earn up to 1% Cashback Bonus(R) automatically on all
- Flexible redemption options that allow cardmembers to redeem Cashback
Bonus as a statement credit, direct deposit to a bank account, or a
Partner gift card.
- Turn their Cashback Bonus into bigger rewards every time they redeem
for gift cards or instant eCertificates from over 100 brand-name
- Rewards When Shopping Online - To make their money worth more,
cardmembers can earn 5% to 20% Cashback Bonus all year round when
shopping at top online retailers such as Target.com, Overstock.com and
Barnes&Noble.com through Discover Card's online shopping portal,
- Award-winning Customer Service - Discover Card products are supported by
a knowledgeable and empowered team of customer service representatives,
who are reachable in less than 60 seconds, 24/7, and who are committed
to solving cardmembers' issues in just one phone call.
- Advanced Fraud Protection - Discover Card also provides advanced and
convenient fraud protection, with a $0 Fraud Liability guarantee.
Cardmembers are never responsible for unauthorized charges - online,
offline, anytime, anywhere.
- Best-in-Class Travel Benefits - Cardmembers are covered by the most
complete set of free travel benefits offered by any no-fee credit card.
Global Traveler's Hotline provides fast, friendly travel assistance in
just one call.
Discover Cardmembers can simply request the biodegradable card at http://www.discovercard.com/customer-service/account/choose-design.html
or by calling 1-800-DISCOVER (1-800-347-2683). Individuals looking to
apply for the card also can call 1-800-DISCOVER (1-800-347-2683).
To learn more about Discover Card products, please visit www.discover.com.
About Discover Financial Services
Discover Financial Services (NYSE: DFS) is a leading credit card issuer
and electronic payment services company with one of the most recognized
brands in U.S. financial services. The company operates the Discover
Card, America's cash rewards pioneer. Since its inception in 1986, the
company has become one of the largest card issuers in the United States.
Its payments businesses consist of the Discover Network, with millions
of merchant and cash access locations; PULSE, one of the nation's
leading ATM/debit networks; and Diners Club International, a global
payments network with acceptance in 185 countries and territories. For
more information, visit www.discoverfinancial.com.
CONTACT: Discover Financial Services
Source: Discover Financial Services